Current Facebook Marketing Trends
Facebook’s ever increasing popularity not only as a social site but also as a revenue generating medium, has posed a serious threat among the world’s leading online marketers because of its success.
Its registered members are over-spilling the 1 Billion mark and nothing seems to indicate its decline in popularity.
In the last three years, Facebook was proud of 500 million dollars revenue which was later increased to 700 dollars and now; shocking revenue of around 12 billion dollars surprises many.
Will this ever increasing popularity and prosperity be maintained? This post is tailored towards giving a prediction which likely to happen in the future though I am not certain.
Facebook is controlling the web through its like buttons which have resulted to higher traffic than any other sites including Twitter.
This is plainly evident even from top bloggers who prefer having both the Facebook like box and like button or either of them on their blogs.
This suggests that, Facebook is very popular across every class of people using the blogs. The desperation of Facebook users came into the limelight few times in the last two months when Facebook went down.
The chaos witnessed in the web because of this issue, posed a concern in my mind whether we were fattening a giant whom we can not contain when out of control and; I came to realize that it was uncontrollable.
Facebook is completely and radically controlling the web since it has majority users who spend long hours on the site. This record of users spending time on it, has currently surpassed that of its counterpart Google.
If the rumors about Facebook incorporating an email service are true, Gmail will be at a shock on how desperately it will loose its esteemed users.
Nevertheless, it will not be an easy war between the two because Facebook will have to provide the best search and Organization features in order to subdue Gmail.
It is shocking that people have subscribed to Facebook’s idea of buying virtual products from the site.
Fake birthday cakes have made many users part with their money in order to impress many.
This is a clear indication that Facebook has a better business platform than many online marketers considering that it is impossible to sell virtual products but; they have managed and succeeded.
Having Facebook gift cards selling in Walmart, Best Buy and Target, is a gigantic stride towards not only having virtual product but also tangible products on the market.
I bet Facebook will surpass eBay because they enjoy a better business environment and publicity. Personally I have severally benefitted from selling tons of stuff on Facebook at reasonable amounts.
Being the largest membership site on the web, Facebook has enjoyed publicity from majority sites that provide the Facebook Connect feature.
Having a Facebook payment cart will be another milestone towards seeing major sites like PayPal bid its users good bye.
For Facebook to achieve this, they will have to create a sustaining remedy to its code fluctuation besides presenting its users with lowers charges than PayPal does.
Many webmasters will prefer to use Facebook because it has a controlling effect on the web.
It is obvious that you see more of Facebook connect than PayPal connect options. Facebook connect is a powerful feature which will soon claim fame for Facebook in the web.
The ever increasing disappointments of Flickr users because they have their accounts often banned without explanation, will soon find relief in Facebook who are working harder to make their photo galleries better.
In conclusion, Facebook stand a better chance of using its gift cards in buying tangible goods if and only if they have their own payment cart.
Let us not be dismayed when Facebook dominates the web in the next two years. Are you excited or terrified by the changes?