Fred’s Law Of Inverse Marketing Intelligence

There is a lot of strife in the world today and particularly in our own country where people are thinking to achieve higher and better living conditions. Although this can be seen as a universal attribute to all, every sphere of life is affected whereby the rich are getting richer everyday and the poor are languishing in deplorable poverty.

People are learning a lot to be better in their expertise and acquire knowledge for their lives at large but; the more people are learning the wider the gap widens between the dumb and the well knowledgeable and educated.

In fact, we are behaving like apes because everyone is trying to compete to be at the top while the weak are left without much choice. There are many desperate people; dumb, poor and weak in the society who are expected to compete for the scarce resources.

So how relevant is this to marketing? If you are a copywriter or consider yourself as someone trying to servive by making simple websites to enable you sell what you have, you are better than  many of the citizens who are struggling out there.

This is because, you are doing all you can to improve your life unlike many who have turned hopeless. Because of this, your thinking is different from other people including your customers.

In order to succeed in marketing, your language and thoughts should match with theirs in order to make your products and services more relevant and beneficial to them.

Fred’s Law of inverse marketing intelligence can be summarized as “Small sells, Smart fails”. In marketing, your most important element to focus on is your target audience. This means that you should take enough time to understand their interest, challenges, how to reach them in a simple and effective manner and their literacy levels among other aspects that might affect the success of your marketing campaign. You may have a good product but because you fail to communicate effectively with your prospect buyers, you end up making low sells.

For instances, people are more interested in knowing how relevant the product will be in solving their heartfelt needs.

They are not interested in the high, sophisticated technology and expertise behind its manufacture neither are they interested in the high rating technical specifications that makes your product the best in the market.

Make sure your ad is audience-minded especially in ways that will showcase it in use if it is a tool and make sure to use a strong title.

Though many elites will mind the technical specifications, majority of the people are not keen on then.

This is the hard truth and if you are the doubting Thomas, you can take a practical example from Clayton Makepeace’s sales letters. They cost thousands of dollars to create but they are simple, thoroughly thought of and well written.

These are not scientific letters but clear, readable and easy to understands letters which even an average person can read and comprehend.

In a nutshell, you are marketing so that you can have more people buying from you so; make sure you are reaching out to as many people as you can and not sounding too complicated and intelligent for the average people.

Dawood Mossad

I'm Dawood Mossad ,the guy writing All of the posts on this Website. My Mission is To Provide You With Useful Information and Teachings In Entrepreneur Field (Growing Your Business Online),And How To Make Money While Sleeping In Bed. Turning Leads Into Customers,Driving Traffic,And Etc...Things Which They Don't Teach In Universities And Schools. THINGS WHICH RICH PEOPLE DO,AND POOR PEOPLE DO NOT DO

Click Here to Leave a Comment Below 11 comments
Carmine - April 21, 2015

I have learn some excellent stuff here. Definitely worth bookmarking
for revisiting. I wonder how a lot attempt
you put to make any such wonderful informative website.

Darryl - April 21, 2015

An intriguing discussion is definitely worth comment. I
believe that you should publish more on this topic, it may not be
a taboo subject but usually folks don’t speak about these issues.
To the next! All the best!!

miller - April 22, 2015

Howdy! Would you mind if I share your blog with my myspace group?
There’s a llot of folks that I think would really enjoy your content.
Please let me know. Thanks

Klaus - April 22, 2015

We’re a bunch of volunteers and opening a band new scheme in our community.
Your site provided us with valable information to work on. You have performed an impressive
activity and our whole group can be grateful to you.

Lisa - April 22, 2015

Hi there! This is my 1st comment here so I just wanted to give a quick shout out and say I truly enjoy reading through your
articles. Can you recommend any other blogs/websites/forums that go over the same subjects?
Appreciate it!

Rae - April 22, 2015

you’re really a good webmaster. The website loading velocity is incredible.
It sort of feels that you’re doing any unique trick.

In addition, The contents are masterwork. you have done a excellent process
in this matter!

Hong - April 22, 2015

I was more than happy to uncover this page. I want to to thank you for ones time for this wonderful read!!
I definitely loved every bit of it and i also have you saved as a favorite to see new things in your web site.

Bonnie - April 22, 2015

What’s up to all, how is everything, I think every one is getting more from this web page, and
your views are nice in favor of new users.

Irvin R - April 22, 2015

Aw, this was an incredibly nice post. Spending some time and actual effort to generate
a top notch article… but what can I say… I hesitate a lot and don’t
seem to get anything done.

Sabrina - April 22, 2015

You’ve made some good points there. I looked on the
net to learn more about the issue and found most individuals
will go along with your views on this web site.

Benjamin - April 22, 2015

This post offers clear idea in support of the new people
of blogging, that actually how to do blogging.


Leave a Reply: